Job Listings

Lead, Visual Design - Standards & Practices

Western Governors University
Job Location:
Salt Lake City, Utah

Job Type: Full time

Job Number: JR-009410

Location: Home Office

If you're passionate about building a better future for individuals, communities, and our country-and you're committed to working hard to play your part in building that future-consider WGU as the next step in your career.

Driven by a mission to expand access to higher education through online, competency-based degree programs, WGU is also committed to being a great place to work for a diverse workforce of student-focused professionals. The university has pioneered a new way to learn in the 21st century, one that has received praise from academic, industry, government, and media leaders. Whatever your role, working for WGU gives you a part to play in helping students graduate, creating a better tomorrow for themselves and their families.

Current WGU employees must submit an internal application before1/19/2022 to be considered.

Job Profile Summary:

The Standards & Practices Team is hiring a Visual Design Lead! This role balances visual design and multimedia expertise with a deep understanding of learning design and instructional technology to determine the standards for providing delightful course experiences across all colleges at Western Governors University. This role impacts student success across the university by providing standards and guidance, empowering all college Design and Development teams to produce beautiful and engaging courses and assessments at scale-your work will make a high impact for learners who are changing their lives through education, as well as improving experiences for their supporting faculty and instructors.

What's it like working as the Visual Design Lead? It starts with understanding what students need to be able to succeed in a given course from a visual design and multimedia perspective. You might then compare this course to other courses in this college or other colleges at WGU. Then, the Visual Design Lead might produce deliverables that demonstrate ideas and approaches, testing and tweaking and iterating toward a delightful experience that makes learning even better for the student. Throughout this work, the Visual Design Lead would produce samples of design ideas with our Standards & Practices Prototyping Teams or building them with multimedia teams and vendors in the Operations team. The Visual Design Lead would select those approaches that represent best practices in visual design and multimedia standards and guidance, and would document, share, and support the results. In some cases, the Visual Design Lead will leverage experience and documented references to supply guidance; in other cases, the Visual Design Lead might research and discover new options for improving course experiences and delivering educational materials in improved ways.

As this role is aimed at supporting teams to produce delightful experiences at scale, it requires a consultative approach. It seeks common ground across many other involved roles and advocating for smart visual and multimedia design decisions across all colleges, on both the Design & Development teams and the Academic teams in the university. Your passion for thoughtful craft, your openness to new ideas, and your energy in pitching your standards and guidance will serve you well in this role. We want to provide our students with educational experiences that lead the industry.

Essential Functions and Responsibilities:

  • Produce Visual Design and Multimedia standards and guidance to be employed across teams in all colleges
  • Partner with other Lead roles in Standards & Practices to ensure Visual Design and Multimedia guidance aligns with our goals as a student-centric university
  • Champion and advocate for Visual Design and Multimedia standards and guidance across colleges, for both the Design & Development teams and the Academic teams
  • Model an iterative, flexible, understanding approach to determining standards and guidance
  • Prepare a scalable system of Visual and Multimedia standards and guidance that empowers our partner teams to make delightful learner experiences
  • Performs other related duties as assigned.

Knowledge, Skill and Abilities:

  • A learner-first mentality and a focus on the inherent worth of each individual
  • Ability to organize, coordinate, and direct team activities and results
  • Ability to collaborate and be part of a dynamic team with excellence, integrity, and respect to include remote teams
  • Ability to work effectively in a highly matrixed organization
  • Ability to build relationships and influence at all levels
  • Willingness to negotiate, and find common ground and mutual benefit
  • Excellent organizational and project management skills
  • Confident decision-making skills
  • Thoughtfulness and care in design; ability to provide solid reasoning and research for all aspects of design choices


Organizational or Student Impact:

  • Accountable for decisions that impact the program or course.
  • Leads program/course initiatives to improve Key Results.
  • This individual is a go-to person at the program/course level.
  • May actively contribute to initiatives at the university, college, or cluster level.

Problem Solving & Decision Making:

  • Resolves problems that require broad-based consideration of variables at the program/course level.
  • Work is situational and highly complex, and difficulties faced require detailed information gathering and analysis at the program/course.
  • Acts as a technical advisor and may assist in completing tasks to achieve team deliverables.

Communication & Influence:

  • Communicates with students if/as appropriate to the teaching practice area.
  • Communicates and collaborates with fellow faculty members within and across disciplines and practice.
  • Drives feedback and continuous improvement recommendations to discipline/practice leadership.
  • Attends professional conferences and association meetings focused on the faculty member's discipline or practice area and engaged in discourse with fellow attendees.
  • May contribute to WGU and college brand development.

Leadership & Talent Management

  • Considered program, course, or practice leader.
  • A source of advice, mentoring, and counsel within the applicable discipline or practice.
  • Leads program, course, or practice learning and quality initiatives within area of specialty.
  • Model's best practices within specialty areas use insights to guide other discipline or practice members and produce measurable results.
  • Establish coverage within and between teams to meet service level agreements.
  • Implements workflows and optimizes team resources.
  • Model sound change management practices.

Job Qualifications:

Minimum Qualifications:

  • Terminal degree and all applicable licenses or certifications
  • 3+ years of relevant professional experience as well as experience relevant to the specific practice at WGU.
  • This role will serve as a demonstrated subject matter expert in job-relevant content or practice area.
  • 2+ years highly successful practice, based on student outcomes, in the role area/practice.
  • 2+ years designing and implementing projects, processes, or practices with measurable results.

Department Specific Minimum Qualifications:

  • Bachelor's degree and 3+ years+ Visual Design, Graphic, and Multimedia experience; or 10 years+ Visual Design, Graphic, and Multimedia experience; your portfolio should be relevant to education and should shine
  • 3 - 5 years+ in Mural, Figma, Sketch, and/or other modern collaboration and visual design applications, Adobe Creative Suite and After Effects along with other multimedia applications
  • Experience in Higher Education program and course design: you should be able to root your creative decisions in learning theory principles
  • Proof of a strong consultative background
  • Agile and lean design approach experience
  • Highly organized and a strong communicator (you'll pitch designs frequently!)
  • Motion (video, animation) experience

Preferred Qualifications:

  • Experience in mobile learning and online learning
  • Ability to lead creative workshops

Physical Requirements:

  • Prolonged periods sitting at a desk and working on a computer.
  • Must be able to lift up to 15 pounds at times.

Disclaimer: This Job Description has been designed to indicate the general nature, essential duties, and responsibilities of work performed by employees within this classification. It does not contain a comprehensive inventory of all duties, responsibilities, and qualifications that are required of the employee to do this job. Duties, responsibilities and activities may change at any time with or without notice. This Job Description does not constitute a contract of employment and the University may exercise its employment-at-will rights at any time.

As an equal opportunity employer, WGU recognizes that our strength lies in our people. We are committed to diversity.

This website is part of the HigherEdJobs network.