Associate Director of Communications and Marketing
Job Description
The Office for Inclusion and Diversity is a catalyst for capacity-building across the institution, promoting sustainable institutional transformation and accountability; representational diversity; an inclusive, welcoming, affirming, accessible, and safe campus climate; and the integration of issues of equity and identity into the academic mission. Upholding InclusiveVT, the institutional and individual commitment to the Virginia Tech motto, Ut Prosim (That I May Serve), the office seeks to create a more just and inclusive community that welcomes, encourages, and supports individuals who desire to contribute to and benefit from the institution's missions of learning, discovery, and engagement.
The Associate Director of Communications and Marketing in the Office for Inclusion and Diversity (OID) at Virginia Tech will partner with OID's Director of Communications and Marketing in overseeing the unit's editorial content and will serve as the primary writer for the OID communications and marketing team. The position will will regularly research, write, and edit content for various platforms that convey the values of diversity, equity, inclusion, and belonging in the Virginia Tech community, and will partner with the Director on the development, execution, and evaluation of a strategic communications and marketing program for the office, and align those activities with university-wide communications, marketing, and branding initiatives.
The Associate Director will manage and execute communications and marketing plans for the organization and will create marketing plans for assigned projects/initiatives.
The Associate Director will collaborate with the office's leadership team, including the Vice President; leaders of the many programs across OID; Communications and Marketing (C&M) colleagues from across campus; Advancement colleagues; and faculty, staff, and students to align and achieve OID and university objectives.
The Associate Director will collaborate with others on the OID and C&M's team to ensure all channels are being utilized to increase engagement and participation across platforms. will generate news and feature stories, as well as marketing and communications copy for print, web, and social media, to support strategic priorities
The Associate Director is an administrative/professional faculty member and reports to the Director of Communications and Marketing. The Associate Director must be committed to advocating on behalf of the office's mission and will partner with other communications and marketing professionals to tell the stories of DEI initiatives in the Office of Inclusion and Diversity. The Associate Director may supervise student and/or professional staff and represent the OID communications and marketing team in the absence of the Director.
The position is based at the Virginia Tech campus in Blacksburg, Virginia.
Required Qualifications
- Bachelor's degree in English, communications, journalism, or a related field; or equivalent training and/or professional experience
- Professional experience as a writer, reporter, or communicator, with a portfolio of work that exhibits strong writing and editing skills and attention to detail
- Experience working with content management systems
- Demonstrated ability to work effectively both independently and as part of a team
- Demonstrated commitment to equity, inclusion, diversity and belonging
Preferred Qualifications
- Professional experience managing social media platforms for an organization
- Experience in photo and/or video creation
- Experience working with graphics-editing software, such as Photoshop, and video-editing software
- Graphic design experience
- Higher education experience
Appointment Type
Regular
Salary Information
$70,000 - to $73,000
Review Date
September 25, 2024
Additional Information
The successful candidate will be required to have a criminal conviction check.
About Virginia Tech
Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution, Virginia Tech conducts more than $500 million in research annually.
Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.
If you are an individual with a disability and desire an accommodation, please contact Lisha Farrier at (lfarrier@vt.edu) during regular business hours at least 10 business days prior to the event.